A&M Roofing: Expert Roof Care in Brainerd Lakes

A construction worker in a blue hard hat and gloves uses a tool to work on the wooden framework of a roof under a clear blue sky.

Roofing Excellence in the Brainerd Lakes Region

A&M Roofing is a family-owned roofing contractor based in the Brainerd Lakes area (serving Crow Wing County, Aitkin County, and even parts of the Twin Cities metro). 
With over 30 years of industry experience, they focus on both residential and commercial roofing projects, storm repair, and working with insurance claims.

Their mission centers on blending craftsmanship with client advocacy: they handle the technical roofing work and help clients navigate insurance complications.

Below is a draft post you can use on your blog—linking internally to your services, portfolio, about page, etc.—and including an external reference to boost credibility.


Understanding the Local Roofing Challenge

Minnesota’s climate places serious demands on roofs: heavy snow loads, ice dams, wind events, and hail are recurring threats. A roof in this environment must be not only well installed, but resilient, well ventilated, and properly maintained. A&M Roofing’s experience in the region positions them to make those trade-offs wisely.

Storm damage is a frequent culprit of roofing problems here—hail, wind, and rain can lead to leaks, shingle loss, or gradual wear. A&M Roofing makes storm restoration a core part of its offering.

Given that, many property owners might benefit from knowing:

  • Preventative inspection schedules (pre-spring, post-winter)

  • Signs of damage (curling shingles, granule loss, interior stains)

  • What’s covered by insurance vs. what isn’t

  • When roof replacement is a smarter investment than repeated patching

You can use this blog post to educate homeowners, while linking to your service pages (e.g. Residential Services, Storm Repair, About Us) to help them navigate to relevant content.


Services at a Glance

Here’s a breakdown of the core offerings from A&M Roofing—each of which is a good candidate for its own deeper internal page.

1. Roofing Installation & Replacement

For new builds or when aging roofs reach end-of-life, A&M Roofing offers full roof installation or complete replacement using high-quality materials.
They employ modern techniques to ensure water shedding, durability, and aesthetic integration with the rest of the home.

2. Storm Damage Restoration & Repairs

When severe weather strikes, they provide fast damage assessment, emergency fixes, and full restoration.
They also help document the damage and communicate with insurers (more below).

3. Insurance Claim Assistance

Roof repair or replacement often involves insurance. A key differentiator for A&M Roofing is helping homeowners through the claim process: coordinating with adjusters, preparing documentation, and advocating for full coverage.

4. Portfolio / Project Gallery

To demonstrate past workmanship and project types (asphalt, metal, wood, etc.), they maintain a “Projects” gallery. 
This helps prospective customers see the quality, styles, and scale of their work.

5. Warranties & Certifications

A&M Roofing is a GAF Certified™ Contractor, a credential held by fewer than 5% of roofing contractors.
This means they can offer upgraded warranties and access to premium GAF products.

They explain the importance of proper installation and how certification ensures long-term reliability.


What Homeowners Should Know Before You Start

1. Inspect Before You Buy

Even if you think your roof is intact, a professional inspection can uncover subtle warning signs—soft spots, flashing issues, or granule loss. Early detection can extend the lifespan of your roof.

2. Understand Your Insurance Policy

Not every roof repair is covered. Storm damage often qualifies for claims, but wear-and-tear or age-related issues typically aren’t. When hiring a roofer, choose one (like you) who will help you parse what can be claimed.

3. Material Choices & Tradeoffs

Each roofing material has pros and cons. Asphalt shingles are popular and cost-effective; metal offers longevity; shakes provide aesthetic appeal but require more care. Your roofing partner should explain what fits your home, climate, and budget.

4. Ventilation & Roof Deck Protection

A good roof system isn’t just shingles. Venting, underlayment, leak barriers, and flashing all play critical roles in durability (especially in snow/ice climates). Improper ventilation or poor underlayment can lead to ice dams, moisture buildup, or premature failure.

5. During Installation Day(s)

Expect noise, crews on your roof, and some disruption. Good communication (start/stop times, safety protocols, tarping of landscaping) helps the experience go smoother.

6. After the Job: Maintenance

Even a well-built roof needs occasional attention—cleaning gutters, inspecting flashing, checking valleys. Annual or biannual checks are a good idea, especially after severe weather.

You can use this advice section in your blog post to subtly link to your Maintenance Tips or Blog pages, keeping readers engaged.


Why Choose A&M Roofing

  • Local & experienced: More than three decades in this region means practical wisdom about what works in Minnesota’s varied climate.

  • Full-service approach: From initial inspection, through installation or repair, to insurance navigation—customers are supported throughout.

  • GAF certification & warranties: They bring the premium backing of a trusted brand plus access to extended warranties.

  • Transparency & trust: As a family-owned business, they emphasize direct communication and integrity (not high-pressure sales).

  • Visual proof of prowess: Their “Projects” gallery lets potential clients see real examples of their craftsmanship.


A Helpful External Reference

To anchor credibility, you might cite resources from a neutral industry authority like the National Roofing Contractors Association (NRCA), which provides standards, best practices, material comparisons, and technical guidelines. This gives readers assurance that your content is rooted in accepted roofing knowledge.

    A&M Roofing is a CertifiedTM Contractor partnered with GAF. A status that is only offered to less than 5% of roofing contractors in North America. Those who have earned this designation have exhibited an uncompromising commitment to the highest standards in sales, service, and installation, and are authorized to offer the GAF System Plus Ltd. Warranty.
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